Knowledge base for security awareness, phishing and NIS2
The 2LRN4 knowledge base is built for topical authority. It includes 149 in-depth articles on phishing, employee behavior, NIS2, security awareness strategy and incidents or data breaches.
Sales & partners
Awareness does not work without management involvement
Without visible leadership, every awareness programme stays non-committal. Why top-down example sets the tone, what visible leadership looks like, and how to win the board over.
Getting management buy-in for security awareness
Practical guidance on security awareness management buy-in for organizations that want to improve secure behavior structurally.
How to avoid the pitfalls of white-label
You cannot sell white-label awareness without mastering the platform and the subject yourself. The biggest pitfalls and how to avoid them, from ownership to email delivery.
How to become a security awareness reseller
Want to become a security awareness reseller? Compare the three sales models (reseller, managed service and white-label) and choose what fits your margin, brand and customer relationship.
How to build a revenue model around security awareness
Your margin is not in the licence, but in the services around it. Six revenue models with 2LRN4 as a component: multi-year programme, live training, phishing cycle, sector programme, compliance and white-label.
How to choose the right 2LRN4 package for your customer
Which 2LRN4 package do you offer? Selection logic per customer profile: FIRST as a quick foundation, FLEXIBLE for measuring with phishing, FREEDOM for your own brand and integrations, plus the growth path.
How to easily book a meeting
Objections when booking a meeting are handled by asking questions: an objection about the product is your opening, an objection about the meeting itself you take away. What to say to eight responses.
How to get past the gatekeeper
Gatekeeper objections are not solved with your full pitch but by getting to the right person, briefly and confidently. What to say to the six most common responses.
How to organise your support as a partner
Who handles support and service delivery depends on your sales model. From reseller (sales only) to white-label (sales, marketing, advice and support), and how you grow with it.
How to sell security awareness to your customers
Selling security awareness is a consultative conversation, not a feature pitch. Follow six steps: understand the need first, present to it, and close apart from price.
How to turn your quarterly report into a sales moment
Turn the figures from the platform into a customer conversation that renews: report on three levels (compliance, trend, business impact) with a fixed structure for your quarterly conversation.
Security awareness for IT service providers and resellers
Practical guidance on security awareness IT service providers for organizations that want to improve secure behavior structurally.
Why white-label security awareness delivers more than you think
Security awareness white-label feels like a lot of work, but it gives you your own brand, the highest margin and the strongest customer loyalty. What it really takes and delivers.
Why You Should NOT Handle Support Yourself (Not Yet)
The biggest pitfall of handling support yourself is thinking you can answer questions better than the platform itself. This article warns of three critical risks before taking support in-house.
Why you should NOT handle support yourself (not yet)
Why partners should NOT handle support themselves until they are ready for it: three critical risks and how you grow past them.